Brooke Joly Brooke Joly

Content Pacing: How Frequently Should You Post?

Do you really need to show up everywhere all at once? Who even has the time for that! Here’s how frequently you should be posting on each channel and how to make it more approachable for the average small business owner.

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Jenne Marlowe Jenne Marlowe

User Personas: Reach Your Target Audience 

Struggling to attract the right customers? User personas help make sure your small business marketing speaks to the right people. Learn to segment your audience, and build personas so you can create messaging that converts.

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Brooke Joly Brooke Joly

A Guide to Managing Your Digital Reputation

Your digital reputation can lead new customers in your door or keep people away from your business. Use these tips and tricks to manage online reviews, even the less-than-stellar ones.

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Brooke Joly Brooke Joly

What Goes Into Building a Brand?

A brand is the way people feel about your business. Managing your brand identity to create a cohesive experience can give your customers all the (good) feels.

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Jenne Marlowe Jenne Marlowe

How to Do Small Business Email Marketing Right

Talking to your prospects can be easy thanks to email marketing. It's the perfect way to show up, tell them what they want to hear, and turn clicks into conversions. Here's a guide for small business owners to do email marketing right.

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